Explaining AI Capabilities Through Clear, Human-Centered Learning
The Context
An internal AI taskforce needed a clear, accessible way to explain new AI capabilities to a non-technical audience — without overwhelming or oversimplifying the message.
The Challenge
Complex concepts risk confusion and resistance when they aren’t introduced with the right structure. The team needed a shared learning asset that aligned understanding across stakeholders and could be reused over time.
The Approach
The solution centered on human-centered learning design, starting with how people process unfamiliar concepts.
Arc & Slate focused on:
Clarifying the core message before selecting a format
Structuring information as a clear narrative rather than a technical explanation
Using video as a storytelling tool to support understanding
Grounding abstract ideas in practical, real-world context
The Outcome
The final video gave teams a consistent reference point for understanding AI capabilities, improving clarity and alignment across conversations and use cases.
this approach applies to any learning challenge
This approach applies to any learning need that involves complexity or change:
Translating unfamiliar concepts into clear learning
Designing narratives that support understanding
Creating reusable learning assets that scale
Looking to communicate complex ideas more clearly?